LA NEEDS YOU
bid for la is
A Call to action.
FOR our crews,
gig workers & vendors
—the lifeblood
of our sets.
When you #BidforLA, your productions become a lifeline, directly supporting our talented crew members, vendors, and local businesses. LA boasts the world's best talent, infrastructure, and iconic locations.
Bid for LA exists to champion Los Angeles’ commercial production industry—an often overlooked but vital part of LA’s creative economy. While feature films and television capture headlines, advertising production sustains thousands of crew members, vendors, and suppliers.
Rising costs, strikes, complex permit and payroll requirements, runaway production, and the lack of tax incentives continue to erode LA’s commercial production community. The devastating wildfires of 2025 became a catalyst—underscoring both our vulnerability and the urgent need to act.
Our ultimate goal is to develop a tax incentive program specifically for commercials. While the recent cap increase was a step in the right direction, most commercial productions fall below its thresholds—making the benefits largely inaccessible and reinforcing the need for a program designed specifically for commercials.
ThIS IS
HOW WE DO IT.
We gather insights from competing markets and from LA’s own production community—through roundtables, research, and the guidance of our advisory board.
AGGREGATE
EDUCATE
We make the case for Los Angeles across the marketing ecosystem—creatives, agencies, brands, procurement, city, county, and state officials, and the public—so that the challenges and opportunities facing commercial production are fully understood.
PLAYING THE
LEAD ROLE IN LA’S COMEBACK STORY
ACTIVATE
We move initiatives forward that directly impact LA’s commercial production economy, from creating resources our peers can amplify to engaging community leaders and political officials to drive meaningful change.
BID.
Give LA a fighting chance. Even if you're exploring other locations, including an Los Angeles based bid gives the city the opportunity to compete for your production, which means work for LA crews who are struggling to find it.
This comprehensive production directory includes the essential resources you’ll need to create a competitive bid, right here in LA. #BidforLA
AGENCY SOURCE
Go-to resource for finding LA-based:
Production Companies
Post Houses
Independent Production Reps.
LA411
LA’s one stop shop for local crew, vendors and everything in between.
Crew
Below-the-Line Talent Agents
On Screen Talent Agents
Vendors, Stages
Locations
Equipment Rentals
Film stock
Wardrobe Rentals
Prop Rentals
Animal Wranglers
LINE BY LINE
If you want to outsource your #BidforLA entirely, Line by Line will connect you with an experienced bid producer—who knows all the ins and outs of LA production—and can manage the entire bid process from start to finish.
DON’T JUST CONSIDER LA—COMMIT TO IT
#BidforLA
SUPPORT.
To our growing list of supporters—thank you.
Your commitment to Los Angeles is a beacon of hope for our entire production community. Together, we're proving that the heart of this industry still beats strong.
But we need more than hope. We need action.
By uniting across production, advertising, and brands, we can become an unstoppable force.
We will hold our governing bodies accountable and demand that they fight for the city, the industry, and the community they represent.
The future of LA production is in our hands. Let's make it a future worth fighting for. #BidforLA